Going (Coco)nuts!

Coconut oil is believed to be one of the best natural sources for hair. Coconut oil is extensively used in the Polynesia and the Indian sub-continent for hair care providing Polynesian and East Indian women with their trademark thick and shiny hair. Prolonged use of coconut oil has been known to lead to healthy looking long hair, suggesting that it may prevent damage to the cuticle in grooming procedures involving abrasion. Obvious is the lubricating effect of oil on fiber friction, which reduces abrasive damage, especially in combing.  Regular massage of the head with coconut oil is also said to help keep your scalp is free of dandruff, lice, and lice eggs, and reduce dry scalp. It is an excellent conditioner and helps in the re-growth of damaged hair. It is therefore used as hair care oil and used in manufacturing various conditioners, and dandruff relief creams.

With regular use, you can treat yourself to intense moisturizing that strengthens and nourishes your hair. Certain components in it keep the hair strong, vitalized, nourished and protected from effects of aging:

• Vitamin-E: It keeps scalp healthy and hair rejuvenated.
• Moisture Retaining Capacity: Coconut Oil has high moisture retaining capacity as it does not break down easily and is very stable. It does not let moisture escape which allows the hair to retain it moisture level and stay soft. This prevents breakage of hair. Coconut Oil is a far better conditioner for hair than any synthetic product available on the market.
• Anti-Dandruff: The various fatty acids present in Coconut Oil serve as very good anti dandruff agents and are way better than any anti dandruff shampoo. A regular application can help you get rid of many difficult dandruff conditions.
• Lauric Acid and Capric Acid: High in Lauric Acid and Capric Acid, coconut oil can prevent hair fall and hair loss with regular use.

Shampoos strip your hair of it's natural oils. That's why you have to use a hair conditioner to prevent dry, brittle hair. The only problem is some hair conditioners don't really replace your natural hair oils. They simply coat the hair shaft, giving you the illusion of healthy hair. Virgin coconut oil is proven to replenish* the vital oils that give your hair shine and bounce. Coconut oil is also one of the few penetrating oils that will absorb into the hair strains* when applied to the hair and it will prevent the hair from absorbing too much water. This is a good thing because too much water absorption can cause hygral fatigue, which has the ability to weaken and damage the hair. 

Dry damaged hair can easily break and leads to split ends. Virgin coconut oil strengthens the hair shaft, reducing split ends and hair breakage*.

Some women contend that EVCO is the ultimate in organic hair care and is one of the best ways to treat and moisturize the hair shaft. If you're looking for a natural way to strengthen and moisturize your hair, give it a try! 
                                 

*studies have shown that EVCO needs to be left on the hair for a minimum of 8 hours (overnight) to 14 hours prior to washing to see the benefits discussed above. 

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